How WSA increases BURP LIDS Sales by 2X through Ninja PPC Strategies

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2

Monthly Revenue Increased

22

Average ACOS maintained

2

Months timeframe
The Brand

Burp Lids specializes in providing a wide range of lids for food preservation, curing, and fermentation. They offer a variety of lids that are designed to fit different wide-mouth jars and containers, ensuring that their customers will find the perfect lid for their needs.

The lids are made from high-quality and durable materials, ensuring that they will last for a long time. Burplids is a perfect example of a brand that is dedicated to providing its customers with the best possible products for their food preservation and fermentation needs.

The Situation

Burp Lids is looking for a strategy and implementation to help increase visibility, reach more customers, and ultimately drive sales and revenue during their upcoming peak season. A combination of targeted marketing, optimized product listings, and effective sales strategies is needed to achieve this goal.

This was their previous months’ trend before starting with us

Effective PPC

We understand the importance of effective strategies to drive sales and increase brand Awareness.

Our team of experts are well-versed in the latest PPC techniques and have a proven track record of success in driving traffic and conversions

Brand Awareness

We understand the importance of building brand awareness on Amazon to increase visibility and reach more customers. Our brand awareness services are designed to help you establish your brand as a leader in your industry and to drive more sales and revenue.

Search Terms Isolation

This process assists us in isolating high-performing search terms from existing auto campaigns and transferring them to manual campaigns to improve targeting and optimization. This can potentially amplify conversions and ROI by concentrating on search terms that are generating the most sales and revenue.

The Solution

Brand Awareness

In order to increase brand awareness, we began Storefront campaigns on our most pertinent keywords and our brand keywords to build brand defense. Additionally, we ran video campaigns to promote our products and build some awareness of our products also to relevant audience.

Ads Scaling

We implemented a comprehensive campaign strategy to fill any gaps in ads placement, including cross-selling, product defensive, and competitor offensive campaigns. Display campaigns were also employed to retarget buyers and similar audiences to grow the brand audience. With additional budget, we initiated targeting related keywords to increase the audience size with the goal of increasing product awareness.

PPC Funneling

The PPC Funneling concept proved successful as we tailored our keywords to different stages of the buying process to help with initial awareness and final purchase. This strategy enabled us to allocate our budget more efficiently and achieve a higher ROI.

2

Monthly Revenue Increased

22.32

Average ACOS maintained

74,000

Ads Revenue Generated

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